Ambition without action goes nowhere in fashion. Learn why discipline, investment, and accountability matter in the modeling industry.

Think modeling is all glamour and travel? Think again. Discover the real challenges, myths, and insider tips every aspiring model needs to succeed.

Breaking into modeling isn’t about being discovered—it’s about being prepared. Learn what agencies actually look for and how to stand out from your first submission.

In an industry increasingly obsessed with follower counts, real success is still built on reliability and professionalism. At AURA Models, we work with brands and productions who understand that showing up prepared, adaptable, and consistent matters more than online numbers. Followers may open doors, but professionalism is what keeps them open.

t AURA Models, we believe the most powerful tool a model can master is the face—not just its angles, but its emotion. Micro-expressions are the subtle facial movements that bring depth, authenticity, and real connection to every frame. In this blog, we explore why these tiny expressions make a massive impact in front of the camera, and how you can train them daily using a simple mirror-based routine. Whether you're prepping for your next casting or refining your commercial skillset, this is one of the most transformative model tips you'll ever learn.

Just landed a modeling job through AURA Models? Before you spend that paycheck on trendy clothes or random beauty buys, hit pause. What if you used that money to level up — to invest in your portfolio, acting skills, wellness, or even a great casting outfit? In this post, I break down smart, career-boosting ways to reinvest your earnings so you can book more (and better) jobs — and build a sustainable future in the industry.

In an industry often defined by fleeting moments and shifting trends, some individuals leave a mark that lasts far beyond the flash of a camera. One such force is Connie More, the co-founder and director of AURA Models. With a career that has graced countless runways, billboards, and international campaigns, she’s more than a familiar face—she’s a visionary shaping the future of fashion representation.

Modeling may look glamorous—but behind the camera, it’s a career that demands discipline, preparation, and total commitment. If you’re an aspiring model ready to submit to an agency, understand this: your submission is your first audition. From clear, professional photos to accurate measurements and carefully followed instructions, every detail counts. Agencies don’t sign hobbies—they invest in potential. Here’s what you need to have ready before they even consider taking a look at you.

At AURA Models, models are seen as more than just their appearance — they are stories, personalities, and voices. These five questions are designed to uncover the individual behind the portfolio.

At AURA Models, models are seen as more than just their appearance — they are stories, personalities, and voices. These five questions are designed to uncover the individual behind the portfolio.

At AURA Models, models are seen as more than just their appearance — they are stories, personalities, and voices. These five questions are designed to uncover the individual behind the portfolio.

From electrifying New Talent Search debuts to commanding the runways for icons like Gert-Johan Coetzee, The Bam Collective, and Naked Ape, AURA Models models radiated magnetism, elegance, and unstoppable star power at South African Fashion Week’s most talked-about shows.

In the modeling industry, every job serves a purpose—but not every job serves the same purpose. At AURA Models, we help talent strategically navigate the balance between portfolio-building work and financially rewarding jobs. By curating opportunities with intention, we ensure that every booking aligns with long-term career goals. Discover how AURA Models prioritizes both creative growth and financial stability to build sustainable, high-impact careers.

From April 24–26, South African Fashion Week ignites Johannesburg’s fashion scene at The Forum in Hyde Park — and AURA Models will be front and center. With top talent walking for leading designers like Gert Johan Coetzee, Tiger Blue, Naked Ape, and more, our models are set to redefine the runway. Here's a glimpse into the power and presence AURA is bringing to SAFW.

In an industry where "no" is often the first word heard, AURA Models have learned that success lies not just in talent, but in the ability to rise, reset, and return—stronger each time. From early morning call times to last-minute casting changes, this feature dives into the unfiltered journey of our models as they share the mindset, habits, and support systems that keep them grounded. It’s a masterclass in resilience, self-belief, and the quiet power of showing up—again and again.

While exposure can be a stepping stone, it’s not a sustainable currency. At AURA Models, we believe in recognizing the value of time, talent, and professionalism. This piece explores the common traps models face when offered unpaid opportunities under the guise of "great exposure"—and why saying no can be the most powerful move. Through candid experiences and industry insight, our models reveal how they’ve learned to protect their worth, set boundaries, and navigate the fine line between opportunity and exploitation.

Longevity in the modeling world isn’t just about looking good—it’s about feeling good, too. In this guide, AURA Models share their holistic approach to staying in peak condition, both on and off the camera. From balanced nutrition and personalized fitness routines to skincare rituals and stress management, this is a behind-the-scenes look at the discipline and self-care it takes to thrive. It's not about perfection—it’s about consistency, self-awareness, and building habits that support a sustainable, confident career.